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Computer-tailored smoking cessation advice matched to reading ability: Perceptions of participants from the ESCAPE trial.


ABSTRACT: To explore perceptions of computer-tailored advice reports for smoking cessation matched to the recipient's reading level. Current cigarette smokers in the UK aged 18-65 who completed a Smoking Behavior Questionnaire (n=6911) were randomized to receive standard generic materials or standard materials plus computer-tailored reports adapted to the recipient's reading level. Smoking status and perception of the reports was assessed at a 6-month follow-up. 4677 participants were included in the analysis. 53.3% were categorized into the easy reading group (ERG). The relative benefit of the intervention for prolonged 3-month abstinence was more marked in the ERG (2.6%/1.9%, OR=1.50) than in the standard reading group (SRG) (4.0%/3.8%, OR=1.05), although the interaction was not statistically sign

SUBMITTER: Bennett K 

PROVIDER: S-EPMC4655864 | biostudies-literature | 2015 Jun

REPOSITORIES: biostudies-literature