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Engagement, compliance and retention with a gamified online social networking physical activity intervention.


ABSTRACT: Health behaviour interventions delivered via online social networks are an increasingly popular approach to addressing lifestyle-related health problems. However, research to date consistently reports poor user engagement and retention. The current study examined user engagement, compliance and retention with Active Team-a gamified physical activity intervention delivered by via an online Facebook application. Associations between engagement and participant (n = 51) demographic and team characteristics (sex, age, education and team size) were examined, as well as temporal trends in engagement during the 50-day intervention. Analyses revealed significant associations between both engagement (p = <0.001) and gamification (p = 0.04) with education, with participants in the middle education ca

SUBMITTER: Ryan J 

PROVIDER: S-EPMC5684077 | biostudies-literature | 2017 Dec

REPOSITORIES: biostudies-literature