To what extent do potential conservation donors value community-aspects of conservation projects in low income countries?

ABSTRACT: There is a major gap in funding required for conservation, especially in low income countries. Given the significant contribution of taxpayers in industrialized countries to funding conservation overseas, and donations from membership organisation, understanding the preferences of ordinary people in a high income country for different attributes of conservation projects is valuable for future marketing of conservation. We conducted a discrete choice experiment with visitors to a UK zoo, while simultaneously conducting a revealed preference study through a real donation campaign on the same sample. Respondents showed the highest willingness to pay for projects that have local community involvement in management (95% confidence interval £9.82 to £15.83), and for improvement in threatened spe

SUBMITTER: Lewis AR 

PROVIDER: S-EPMC5815612 | biostudies-literature | 2018

REPOSITORIES: biostudies-literature