Ontology highlight
ABSTRACT:
SUBMITTER: Lee WS
PROVIDER: S-EPMC5890978 | biostudies-literature | 2018
REPOSITORIES: biostudies-literature
Lee Won Sang WS Choi Hyo Shin HS Sohn So Young SY
PloS one 20180409 4
Accurate demand forecasting for new technology products is a key factor in the success of a business. We propose a way to forecasting a new product's diffusion through technology diffusion and interest diffusion. Technology diffusion and interest diffusion are measured by the volume of patent citations and web search traffic, respectively. We apply the proposed method to forecast the sales of hybrid cars and industrial robots in the US market. The results show that that technology diffusion, as ...[more]