The Power of Passion in Entrepreneurship Education: Entrepreneurial Role Models Encourage Passion?

ABSTRACT: This study of Entrepreneurship Education (EE) centers on the impact of entrepreneurial role models on entrepreneurial passion, which also is expected to influence entrepreneurial intention. Based on 426 individuals recruited primarily from Austria, Finland, and Greece, Structural Equation Modeling (SEM) reveals the significant direct and indirect effects of entrepreneurial role models on entrepreneurial intention, mediated by entrepreneurial passion. These effects were found to be stronger following multimedia presentation of entrepreneurial stories, confirming the fruitful spillover effects of the innovative educational use of computers on entrepreneurial intentions among nascent entrepreneurs. Drawing on the theory of planned behavior (TPB) and social learning theory, this study confirms

SUBMITTER: Fellnhofer K 

PROVIDER: S-EPMC5985942 | biostudies-literature | 2017 Jul

REPOSITORIES: biostudies-literature