On the Defence: UK cultural narratives of mistrust between energy users and providers.
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ABSTRACT: In general, households rely on energy providers to supply essential energy services such as gas and electricity. It seems reasonable to assume that it is mutually beneficial to have a customer and supplier relationship invested in trust. Key findings from the qualitative evaluation findings of a UK Comic Relief-funded energy services and managing money better programme, suggest that the programme's effectiveness was strongly affected by negative narratives about energy suppliers. Such narratives, rooted in feelings of being labelled a 'cheat' or incapable of sorting their own affairs on one side and views of energy providers being exploitative and profit-hungry on the other, engendered a common, oppositional 'united against them' culture, built on reciprocal mistrust and disrespect. This a
SUBMITTER: Bailey C
PROVIDER: S-EPMC6070460 | biostudies-literature | 2018
REPOSITORIES: biostudies-literature
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