Laypeople's Affective Images of Energy Transition Pathways.

ABSTRACT: This paper explores the public perception of energy transition pathways, that is, individual behaviors, political strategies, and technologies that aim to foster a shift toward a low-carbon and sustainable society. We employed affective image analysis, a structured method based on free associations to explore positive and negative connotations and affective meanings. Affective image analysis allows to tap into affective meanings and to compare these meanings across individuals, groups, and cultures. Data were collected among university students in Norway (n = 106) and Germany (n = 125). A total of 25 energy transition pathway components were presented to the participants who generated one free association to each component by indicating the first that came to mind when thinki

SUBMITTER: Bohm G 

PROVIDER: S-EPMC6191516 | biostudies-literature | 2018

REPOSITORIES: biostudies-literature