Alcohol pictorial health warning labels: the impact of self-affirmation and health warning severity.

ABSTRACT:

Background

We examined whether enhancing self-affirmation among a population of drinkers, prior to viewing threatening alcohol pictorial health warning labels, would reduce defensive reactions and promote reactions related to behaviour change. We also examined how health warning severity influences these reactions and whether there is an interaction between self-affirmation and severity.

Methods

In this experimental human laboratory study, participants (n = 128) were randomised to a self-affirmation or control group. After the self-affirmation manipulation was administered, we tracked participants' eye movements while they viewed images of six moderately-severe and six highly-severe pictorial health warning labels presented on large beer cans. Self-reported responses to the

SUBMITTER: Sillero-Rejon C 

PROVIDER: S-EPMC6303887 | biostudies-literature | 2018 Dec

REPOSITORIES: biostudies-literature