Features of the waterpipe tobacco industry: A qualitative study of the third International Hookah Fair.

ABSTRACT: Background: Little research has been done to uncover the features of the waterpipe tobacco industry, which makes designing effective interventions and policies to counter this growing trend challenging. The objective of this study is to describe the features of the waterpipe industry. Methods: In 2015, we randomly sampled and conducted semi-structured interviews with 20 representatives of waterpipe companies participating in a trade exhibition in Germany. We used an inductive approach to identify emerging themes. Results: We interviewed representatives and four themes emerged: industry globalisation, cross-industry overlap, customer-product relationship, and attitude towards policy. The industry was described as transnational, generally decentralized, non-cartelized, w

SUBMITTER: Singh N 

PROVIDER: S-EPMC6347030 | biostudies-literature | 2018

REPOSITORIES: biostudies-literature