Development of a targeted client communication intervention to women using an electronic maternal and child health registry: a qualitative study.

ABSTRACT:

Background

Targeted client communication (TCC) using text messages can inform, motivate and remind pregnant and postpartum women of timely utilization of care. The mixed results of the effectiveness of TCC interventions points to the importance of theory based interventions that are co-design with users. The aim of this paper is to describe the planning, development, and evaluation of a theory led TCC intervention, tailored to pregnant and postpartum women and automated from the Palestinian electronic maternal and child health registry.

Methods

We used the Health Belief Model to develop interview guides to explore women's perceptions of antenatal care (ANC), with a focus on high-risk pregnancy conditions (anemia, hypertensive disorders in pregnancy, gestational diabetes mell

SUBMITTER: Bogale B 

PROVIDER: S-EPMC6945530 | biostudies-literature | 2020 Jan

REPOSITORIES: biostudies-literature