Oxytocin facilitates valence-dependent valuation of social evaluation of the self.

ABSTRACT: People are eager to know the self in other's eyes even with personal costs. However, what drives people costly to know evaluations remains unknown. Here we tested the hypothesis of placing subjective value on knowing social evaluations. To quantify the subjective value, we developed a pay-to-know choice task where individuals trade off profits against knowing social evaluations. Individuals computed independent unknown aversion towards positive and negative social evaluations and placed higher values on knowing social evaluation on positive than negative aspects. Such a valence-dependent valuation of social evaluation was facilitated by oxytocin, a neuropeptide linked to feedback learning and valuation processes, by decreasing values of negative social evaluation. Moreover, individuals sco

SUBMITTER: Wang D 

PROVIDER: S-EPMC7426917 | biostudies-literature | 2020 Aug

REPOSITORIES: biostudies-literature