Can Instagram be used to deliver an evidence-based exercise program for young women? A process evaluation.

ABSTRACT:

Background

Instagram provides an opportunity to deliver low cost, accessible and appealing physical activity content. This study evaluated the feasibility of delivering an exercise program for young women using Instagram.

Methods

A single-group pre- and post-intervention trial examined the feasibility and preliminary efficacy of a 12-week Instagram-delivered program with young inactive women (n = 16; M = 23 years), which prescribed running and body weight exercises to complete three times per week. Daily Instagram posts delivered the exercises, video demonstrations and motivational content. Feasibility was evaluated by examining exposure (Instagram posts viewed per week), engagement (likes, comments and tags on Instagram posts; number of exercise sessions completed per week;

SUBMITTER: Curtis RG 

PROVIDER: S-EPMC7539409 | biostudies-literature | 2020 Oct

REPOSITORIES: biostudies-literature