Neighbourhood wealth, not urbanicity, predicts prosociality towards strangers.

ABSTRACT: Urbanization is perhaps the most significant and rapid cause of demographic change in human societies, with more than half the world's population now living in cities. Urban lifestyles have been associated with increased risk for mental disorders, greater stress responses, and lower trust. However, it is not known whether a general tendency towards prosocial behaviour varies across the urban-rural gradient, or whether other factors such as neighbourhood wealth might be more predictive of variation in prosocial behaviour. Here, we present findings from three real-world experiments conducted in 37 different neighbourhoods, in 12 cities and 12 towns and villages across the UK. We measured whether people: (i) posted a lost letter; (ii) returned a dropped item; and (iii) stopped to let someone

SUBMITTER: Zwirner E 

PROVIDER: S-EPMC7657855 | biostudies-literature | 2020 Oct

REPOSITORIES: biostudies-literature