Evaluation of a multimedia youth anti-smoking and girls' empowerment campaign: SKY Girls Ghana.

ABSTRACT:

Background

Given the long-term health effects of smoking during adolescence and the substantial role that tobacco-related morbidity and mortality play in the global burden of disease, there is a worldwide need to design and implement effective youth-focused smoking prevention interventions. While smoking prevention interventions that focus on both social competence and social influence have been successful in preventing smoking uptake among adolescents in developed countries, their effectiveness in developing countries has not yet been clearly demonstrated. SKY Girls is a multimedia, empowerment and anti-smoking program aimed at 13-16-year old girls in Accra, Ghana. The program uses school and community-based events, a magazine, movies, a radio program, social media and other promo

SUBMITTER: Hutchinson P 

PROVIDER: S-EPMC7670706 | biostudies-literature | 2020 Nov

REPOSITORIES: biostudies-literature