Promotion or education: a content analysis of industry-authored oral health educational materials targeted at acute care nurses.

ABSTRACT:

Objectives

To assess the nature, quality and independence of scientific evidence provided in support of claims in industry-authored educational materials in oral health.

Design

A content analysis of educational materials authored by the four major multinational oral health product manufacturers.

Setting

Acute care settings.

Participants

68 documents focused on oral health or oral care, targeted at acute care clinicians and identified as 'educational' on companies' international websites.

Main outcome measures

Data were extracted in duplicate for three areas of focus: (a) products referenced in the documents, (b) product-related claims and (c) citations substantiating claims. We assessed claim-citation pairs to determine if information in the citation sup

SUBMITTER: Grundy Q 

PROVIDER: S-EPMC7703418 | biostudies-literature | 2020 Nov

REPOSITORIES: biostudies-literature