Ontology highlight
ABSTRACT:
SUBMITTER: Viswanathan M
PROVIDER: S-EPMC8014055 | biostudies-literature | 2021 Mar
REPOSITORIES: biostudies-literature
Viswanathan Madhubalan M Faruque Aly Hussein H Duncan Ronald R Mandhan Namrata N
The Journal of consumer affairs 20210219 1
We use qualitative interviews to study subsistence consumers confronting the global, pervasive and extended challenges of COVID-19, encompassing literally all realms of daily life. For subsistence consumers whose circumstances are filled with day-to-day uncertainty and a small margin of error to begin with, the pandemic has led to manifold uncertainties and a disappearing margin of error, with potentially lethal consequences. Their constraints to thinking and lack of self-confidence arising from ...[more]