Rapid deployment of a community engagement study and educational trial via social media: implementation of the UC-COVID study.

ABSTRACT:

Background

In response to the COVID-19 pandemic and associated adoption of scarce resource allocation (SRA) policies, we sought to rapidly deploy a novel survey to ascertain community values and preferences for SRA and to test the utility of a brief intervention to improve knowledge of and values alignment with a new SRA policy. Given social distancing and precipitous evolution of the pandemic, Internet-enabled recruitment was deemed the best method to engage a community-based sample. We quantify the efficiency and acceptability of this Internet-based recruitment for engaging a trial cohort and describe the approach used for implementing a health-related trial entirely online using off-the-shelf tools.

Methods

We recruited 1971 adult participants (≥ 18 years) via engagement

SUBMITTER: Wisk LE 

PROVIDER: S-EPMC8327053 | biostudies-literature | 2021 Aug

REPOSITORIES: biostudies-literature