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Demand-side challenges to increase sales of new maize hybrids in Kenya.


ABSTRACT: In Eastern and Southern Africa, as the public sector has retreated from maize seed production and the private sector has emerged to fill the resulting void, a key issue for researchers, governments and private donors has been the capacity of privately owned, typically small scale, seed businesses to effectively produce and distribute hybrid seed. Roughly two decades on, research and development programming continues to focus on supply side issues in supporting the maize seed industry to bring new varieties to farmers. Motivated by thinking on agri-food value chains, this article explores the potential for achieving a stronger demand orientation in programming to support the maize seed industry, a requirement for varietal turnover. In 2019 data were collected in Kenya from i) 80 agro-dealer

SUBMITTER: Rutsaert P 

PROVIDER: S-EPMC8374426 | biostudies-literature | 2021 Aug

REPOSITORIES: biostudies-literature