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Perceived social norm and behavior quickly adjusted to legal changes during the COVID-19 pandemic.

ABSTRACT: Exploring the joint dynamics of laws and social norms helps understand when social norms are sticky or adaptive. Using the example of the social and physical distancing measures introduced to contain the COVID-19 pandemic in 2020, we studied whether introducing, and then lifting, distancing regulations led individuals to quickly change their habits, not only by modifying the monetary incentives of rule violators but also by shifting the individuals' perception of the appropriateness of social encounters. We conducted an online incentivized experiment in France, where we elicited the same participants' perceived norm and social distancing behavior every week for three months. We find that both norm perception and behavior shifted as soon as the government introduced or removed social distancing measures. This effect was fast acting and long lasting, a result that highlights the importance of the expressive power of the law for norm formation and behavior.

SUBMITTER: Casoria F

PROVIDER: S-EPMC8411850 | biostudies-literature | 2021 Oct

REPOSITORIES: biostudies-literature

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Perceived social norm and behavior quickly adjusted to legal changes during the COVID-19 pandemic.

Casoria Fortuna F Galeotti Fabio F Villeval Marie Claire MC

Journal of economic behavior & organization 20210727

Exploring the joint dynamics of laws and social norms helps understand when social norms are sticky or adaptive. Using the example of the social and physical distancing measures introduced to contain the COVID-19 pandemic in 2020, we studied whether introducing, and then lifting, distancing regulations led individuals to quickly change their habits, not only by modifying the monetary incentives of rule violators but also by shifting the individuals' perception of the appropriateness of social en ...[more]

PMID: 34493883

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Project description:Background: Social lives have significantly changed since social distancing measures have been implemented to prevent the spread of the coronavirus disease 2019 (COVID-19). This study aimed to investigate how our appraisal of social situations changed during the pandemic. Methods: In two online surveys, conducted in October 2019 and April 2020, 58 participants rated their personal level of comfort for sketches depicting social situations. Situations were separately categorized according to the risk of a possible COVID-19 infection and changes in ratings were analyzed by using a repeated measures ANOVA. Moreover, potential influencing factors on the change in ratings such as perceived infection risk and social factors like regular frequency and liking of social interactions were examined. Results: There was a significant interaction (p < 0.001) between time of measurement and risk category. Comfort ratings of depicted situations with low and medium infection risk were higher during the second compared to the first survey period. Ratings of high-risk situations did not change significantly, although there was a tendency toward lower ratings during the pandemic. Multiple regression analyses showed that perceived probability of short-term infection could explain variance in the change of ratings of social situations with low- and medium risk, but not perceived probability of long-term infection or social factors. Conclusion: The results suggest that the change of participant's appraisal of the social situations during the COVID-19 pandemic relates to perceived infection risk. Both, the risk associated with the specific scenario as well as the general belief of short-term infection risk were associated with change. This change predominantly manifested in greater thought of comfort during low and medium risk situations, which might give a sense of safety during the pandemic. The finding that high-risk social situations were not rated as uncomfortable as expected must be considered with regard to the young sample and may not be generalizable to other individuals. Further research is necessary to evaluate long-term effects on social interactions caused by global pandemics such as the COVID-19 pandemic.

Project description:RationaleTobacco use is a risk factor for COVID-19 adverse outcomes. Despite health implications, data conflict regarding COVID-19 and tobacco consumption. We present results from a survey of health behaviors during the pandemic to identify how COVID-19 influenced tobacco behaviors.MethodsA nationally administered, internet-based survey was deployed between May-September 2020. Of respondents, we analyzed participants who reported current smoking and/or vaping. Our primary outcome of interest was change in tobacco or vape use using measures from the Behavioral Risk Factor Surveillance System, as well as whether participants reported that these changes were related to COVID-19. Our principal exposures were previously psychometrically evaluated measures of anxiety, depression, and novel perceived COVID-19 threat scale with additional adjustment for age. We employed multinomial logistic regression to determine associations between these factors and tobacco consumption.ResultsWe identified 500 respondents who reported ever smoking in their lifetime, 150 of which reported currently smoking at the time of the survey. Of 220 participants who reported any use of vapes, 110 reported currently vaping. Increased perceived threat of COVID-19 was associated with both increased (aRRincrease 1.75, 95% CI [1.07-2.86], P = 0.03) and decreased (aRRdecrease 1.72 [1.04-2.85], P = 0.03) tobacco consumption relative to no change. There were no significant relationships found between perceived threat of COVID-19 and vaping behavior.ConclusionsAs perceived COVID-19 threat increased, people were more likely to increase or decrease their smoking as opposed to continue at the same amount of use, even after controlling for anxiety and depression, both of which are known to affect smoking in either direction. Further study into motivators of changing tobacco consumption behaviors, and how barriers to care from safer-at-home policies and changes in care delivery moderate change in tobacco use will aid planning tobacco reduction interventions during the ongoing and future respiratory viral pandemics.Trial registrationThis manuscript is derived from baseline survey data obtained in the "Understanding Community Considerations, Opinions, Values, Impacts, and Decisions in COVID-19" study.Clinicaltrialsgov registration NCT04373135, registered 04/30/2020.

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Perceived social norm and behavior quickly adjusted to legal changes during the COVID-19 pandemic.

Publications

Perceived social norm and behavior quickly adjusted to legal changes during the COVID-19 pandemic.

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