Choice and consumption of animal or plant-based protein: Controlling experimentally and statistically for sensory stimulus aspects and food choice factors.

ABSTRACT: Everyday consumer food choices are influenced by a variety of interacting biological, situational, economical, and psychological factors [1], [2], [3], [4]. The choice between animal-based and plant-based protein has implications for overall and cause-specific mortality and cardiometabolic health (e.g. [5], [6], [7], [8], [9]). During laboratory experiments that are designed to better understand factors that influence protein choice specifically, controlling for the sensory aspects of stimuli, health information, consumers' physical characteristics, and dietary preferences is crucial. To illustrate the point, if a choice task included two stimuli, brown rice with tofu and steak with fries for example, a variety of factors, such as visual appeal and hedonic attributes could influence protei

SUBMITTER: Pohlmann A 

PROVIDER: S-EPMC8720832 | biostudies-literature | 2021

REPOSITORIES: biostudies-literature