Consumer Willingness to Share Personal Digital Information for Health-Related Uses.

ABSTRACT:

Importance

Consumers routinely generate digital information that reflects on their health.

Objective

To evaluate the factors associated with consumers' willingness to share their digital health information for research, health care, and commercial uses.

Design, setting, and participants

This national survey with an embedded conjoint experiment recruited US adults from a nationally representative sample, with oversampling of Black and Hispanic panel members. Participants were randomized to 15 scenarios reflecting use cases for consumer digital information from a total of 324 scenarios. Attributes of the conjoint analysis included 3 uses, 3 users, 9 sources of digital information, and 4 relevant health conditions. The survey was conducted from July 10 to 31, 2020.

Ma

SUBMITTER: Grande D 

PROVIDER: S-EPMC8787615 | biostudies-literature | 2022 Jan

REPOSITORIES: biostudies-literature