Harnessing Artificial Intelligence for Health Message Generation: The Folic Acid Message Engine.

ABSTRACT:

Background

Communication campaigns using social media can raise public awareness; however, they are difficult to sustain. A barrier is the need to generate and constantly post novel but on-topic messages, which creates a resource-intensive bottleneck.

Objective

In this study, we aim to harness the latest advances in artificial intelligence (AI) to build a pilot system that can generate many candidate messages, which could be used for a campaign to suggest novel, on-topic candidate messages. The issue of folic acid, a B-vitamin that helps prevent major birth defects, serves as an example; however, the system can work with other issues that could benefit from higher levels of public awareness.

Methods

We used the Generative Pretrained Transformer-2 architecture, a machi

SUBMITTER: Schmalzle R 

PROVIDER: S-EPMC8808340 | biostudies-literature | 2022 Jan

REPOSITORIES: biostudies-literature