Analysis of vaccine messages on social media (Twitter) in Scandinavia.

ABSTRACT: Vaccine hesitancy is listed as one of the top 10 global health threats by the WHO. Existing studies investigating the relationship between vaccine hesitancy and social media have found that misinformation and vaccine concerns on social media can cause significant declines in vaccine coverage rates. The objective of this study was to provide insight into the dynamics of vaccine messages on Twitter in Scandinavia (Denmark, Norway, Sweden), by analyzing tweets in local languages during 2019. A validated measure, the 5C scale, was used to map relevant predictors of vaccination behavior, capturing the factors confidence (in vaccines and the system that delivers them), complacency (not perceiving diseases as high risk), constraints (structural and psychological barriers),

SUBMITTER: Fues Wahl H 

PROVIDER: S-EPMC8993101 | biostudies-literature | 2022 Dec

REPOSITORIES: biostudies-literature