Ontology highlight
ABSTRACT:
SUBMITTER: Hao N
PROVIDER: S-EPMC9033824 | biostudies-literature | 2022 Apr
REPOSITORIES: biostudies-literature
Hao Na N Zhang Yi Y Zheng Qiujie Q Wetzstein Michael M
NPJ science of food 20220422 1
Food recall is a major ingredient in food safety with existing literature focusing mainly on its direct impacts. Few studies focus on possible spillover effects. It is hypothesized that food recalls have a spillover effect on the recalled brand and purchase channel. As a test of this hypothesis, a 2-purchase channel by 3-recall strategy scenario experiment was conducted on spillover effects of a milk recall in Beijing, China. The results indicate that food-safety scares have significant negative ...[more]