Shopper Purchasing Trends at Small Stores on the Navajo Nation since the Passage of the Healthy Dine Nation Act Tax: A Multi-Year Cross-sectional Survey.

ABSTRACT:

Background

In 2014, the Navajo Nation passed the Healthy Diné Nation Act (HDNA), which applies an additional 2% tax on unhealthy foods and beverages and a waiver of Navajo sales tax on healthy foods and beverages. However, the HDNA's impact on purchasing behavior has not been explored.

Objectives

We assessed beverage and produce purchasing trends among shoppers at small Navajo stores between 2017 and 2019, shopper characteristics associated with buying water, and whether HDNA awareness was associated with purchasing behaviors.

Methods

A total of 332 shoppers at 34 stores in 2017 and 274 shoppers at 44 stores in 2019 were surveyed to assess HDNA awareness and same-day purchasing of water, sugar-sweetened beverages (SSBs), fruits, and vegetables. Hypotheses were tested

SUBMITTER: Trujillo Lalla A 

PROVIDER: S-EPMC9113337 | biostudies-literature | 2022 May

REPOSITORIES: biostudies-literature