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Privacy please: Power distance and people's responses to data breaches across countries.


ABSTRACT: Information security and data breaches are perhaps the biggest challenges that global businesses face in the digital economy. Although data breaches can cause significant harm to users, businesses, and society, there is significant individual and national variation in people's responses to data breaches across markets. This research investigates power distance as an antecedent of people's divergent reactions to data breaches. Eight studies using archival, correlational, and experimental methods find that high power distance makes users more willing to continue patronizing a business after a data breach (Studies 1-3). This is because they are more likely to believe that the business, not they themselves, owns the compromised data (Studies 4-5A) and, hence, do not reduce their transac

SUBMITTER: Madan S 

PROVIDER: S-EPMC9118180 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature