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Individualism, Collectivism, and Allocation Behavior: Evidence from the Ultimatum Game and Dictator Game.


ABSTRACT: Studies have demonstrated the influence of the cultural values of individualism and collectivism on individuals' economic behavior (e.g., competition and trade). By using individualistic and collectivistic texts to prime participants' minds in a lab experiment, we investigated the impact of the cultural values of individualism and collectivism on allocation behavior in an ultimatum game (UG) and dictator game (DG). In the dictator game, we found that participants in the collectivism-priming condition reported a slightly higher mean offer than in the individualism-priming condition, and participants had an average higher acceptance rate of the proposers' offer in the collectivism-priming (vs. individualism-priming) condition in the ultimatum game. Our findings suggest that participants exhi

SUBMITTER: Jiao J 

PROVIDER: S-EPMC9951955 | biostudies-literature | 2023 Feb

REPOSITORIES: biostudies-literature