Improving Point-of-Sale Warnings for Single Cigars: Implications for Premium Cigars.

ABSTRACT:

Introduction

For cigars sold individually without packaging, including many premium cigars, the US Food and Drug Administration (FDA) proposed that retailers display six warning statements on a sign at the point-of-sale (POS).

Aims and methods

To examine the potential effectiveness of cigar warning signs, we conducted a between-subjects online experiment. Participants were 809 U.S. adults who reported using cigars (78% ever large cigar use, 49% past 30-day large cigar use) recruited from a probability-based panel. Participants viewed an image of a cigar store countertop with randomization to one of four conditions: (1) no warning sign, (2) a sign with six FDA proposed text-only warnings, (3) a sign with six novel text-only warnings, or (4) a sign with six novel text + image

SUBMITTER: Kowitt SD 

PROVIDER: S-EPMC10380183 | biostudies-literature | 2023 Jul

REPOSITORIES: biostudies-literature