A randomized controlled trial of social media interventions for risky drinking among adolescents and emerging adults.

ABSTRACT:

Purpose

Alcohol use among adolescents and emerging adults is an important public health issue requiring prevention approaches. Herein, we describe outcomes from a randomized controlled trial testing the efficacy of group-based social media interventions targeting risky drinking among youth.

Procedures

Using social media advertisements to screen potential participants, we recruited 955 youth (ages 16-24) reporting recent risky drinking. After completing a baseline assessment, participants were randomized to 8-week secret Facebook group conditions: Social Media Intervention + Incentives for engagement, Social Media Intervention only, and attention-placebo control. Electronic coaches trained in motivational interviewing facilitated interaction in intervention groups. Primary ou

SUBMITTER: Bonar EE 

PROVIDER: S-EPMC9745675 | biostudies-literature | 2022 Aug

REPOSITORIES: biostudies-literature